Specialists in Marketing for Growth.
Make Your Mark on the Edtech Space.
Ever sat through a webinar involving a sales rep, slide deck and a few minutes of tokenistic Q&A? It’s not a good look for any organisation, but in a sector like edtech, the risk of alienating attendees is real. It goes without saying that ‘sage on the stage’ isn’t the most modern approach and not […]
Corporate learning has been working hard to shake off the connotations of rambling presentations, unimaginative content and stuffy rooms of employees who would sooner be anywhere else. In fact, this is fast becoming an outdated stereotype as most organisations now recognise the value of relevant, people-centred learning solutions that teams love to use. The new […]
Working with some of the very best edtech teams across the world, we notice the same marketing mistakes cropping up time (and time!) again. The good news is that most are very easily corrected. Below follow eight of the most common ‘fails’ to beware: Failure to test. There’s a temptation to make assumptions about what’s working […]
‘Natalie has a wealth of knowledge in the education, technology and higher education sector and the opportunity to work with her again would be warmly welcomed by me’
– Alannah Fallis, RefME
‘I’ve worked with Natalie on numerous occasions after she was recommended to me. Natalie knows a great deal about edtech, marketing and the education space. If you are an edtech supplier struggling to tell your story, I’d recommend giving Natalie a call’
– Michael Forshaw, CEO, Innovate my School
‘Natalie has helped us with a range of core activities which have led to a significant increase in our brand awareness. I really couldn’t recommend Natalie’s work enough’
– Nihal Salah, Director, Unio By Harness
‘Natalie has a fantastic understanding of educational technology. I’ve recommended her many a time and would do so again!’
– Sophie Bailey, Founder, Edtech Podcast
‘Natalie is our marketing guru. She has been pivotal in the creation of our UK go-to-market strategy and driving leads into multi academy trusts’
– Chris Cooper, CEO Edval Education